If you knew nothing about marketing online, you’d be off to a faster start if you were able to do one thing better than the next guy. Trying to guess? Think it’s video marketing? Pay Per Click? Landing page creation? Live presentations?

I was just asking some fellow marketers this very question and their answers were: tenacity, burning desire, patience, & mental toughness. There is absolutely no doubt that you need all of those things in place. But that’s not the “skill” I am talking about here.

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Understanding Web Hosting

For many people, getting online and taking on the related tasks of website creation & maintenance is confusing and downright annoying.

Why should you have to know any of this stuff anyway? After all, it’s probably NOT what your core business is about. I have a friend who is a massage therapist, and she is just learning about the ins & outs of marketing herself online. She is overwhelmed to say the least, because her business is massage therapy, not online marketing.

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